We all love top ten lists. As a society we’re obsessed by them. We gravitate towards sites with lists of the most famous, the best dressed (and worst dressed), the most influential and lists of biggest mishaps that have happened to celebrities. All we have to give is “The top ten reasons” for anything and there’s an audience for it somewhere. (Which reminds me. I need to do a few more list posts…)
Lists are great when they are done correctly but can quickly become a reputation train wreck if implemented poorly. You have to be sure to quantify the list you are presenting in the right manner. Failure to do so can result in reader confusion, blatant disregard for the information or worse, out-and-out revolt over the information you so laboriously gathered.
The reason for this cautionary tale is a list posted on slashfood.com titled The Ten Hottest Women in the Food Industry. In concept the post would be fine. It’s actually a pretty neat list as far as lists go. Sure, some will balk at the beauty pageant aspect of it, but hey, it’s good for a few comments and a light read, right? [click to continue…]
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